
NorthBound Advisory News

What You Missed at Snowflake Summit 2025
What You Missed at Snowflake Summit 2025: The Game-Changing Announcements That Will Transform Your Data Strategy
The landscape of data analytics is shifting beneath our feet, and the innovations unveiled at Snowflake Summit 2025 prove that the future of business intelligence isn't just approaching—it's already here. What we witnessed wasn't merely a collection of product announcements; it was a preview of how organizations will fundamentally interact with their data in the months and years ahead.
The most striking revelation? Data analysis is becoming conversational. Imagine asking your database complex business questions in plain English and receiving instant, actionable insights without writing a single line of SQL. This isn't science fiction—it's the new reality that forward-thinking organizations are already embracing.
But here's the critical point that many are missing: the window for competitive advantage through early adoption is narrowing rapidly. While some companies are still struggling with traditional analytics approaches, industry leaders are already implementing conversational AI, seamless unstructured data analysis, and intelligent automation that puts powerful insights directly into the hands of business users.
The organizations that act now—those that assess their data readiness, identify high-impact use cases, and develop strategic implementation plans—will establish the kind of competitive moats that are difficult to replicate. The question facing every data-driven organization isn't whether these innovations will reshape their industry, but whether they'll be leading the transformation or scrambling to catch up.
The future of data democratization isn't a distant promise. It's a present opportunity for those bold enough to seize it.

NorthBound Advisory Recognized as Official HubSpot Solutions Provider
NorthBound Advisory is now a certified HubSpot Solutions Provider, specializing in helping organizations streamline their CRM, marketing automation, and sales operations. We deliver end-to-end services, from implementation and customization to integration and ongoing support, ensuring each solution aligns with your business goals. By combining automation, AI, and a data-driven approach, we empower teams to eliminate manual tasks, improve customer engagement, and scale operations efficiently. The result: faster deal cycles, better forecasting, and sustainable, predictable growth.

NorthBound Advisory Partners with OpenPhone to Power Smarter Business Communication
NorthBound Advisory Partners with OpenPhone to Modernize Business Communication
NorthBound Advisory is now an official OpenPhone partner, helping Atlantic Canadian businesses deliver faster, smarter, and more personalized customer experiences. With OpenPhone’s powerful communication tools—including centralized messaging, AI call summaries, and integrations with platforms like HubSpot—businesses can boost efficiency, improve response times, and never miss a key conversation. Together, we’re helping teams stay connected, customer-focused, and ready for what’s next.

NorthBound Advisory Joins Snowflake Services Partner Network
NorthBound Advisory Joins Snowflake Services Partner Network
We’re excited to announce that NorthBound Advisory is now an official Snowflake Services Partner. By combining Snowflake’s powerful data platform with our expertise in AI and analytics, we help businesses unlock the full value of their data—making smarter decisions faster and building a strong foundation for future innovation.
“This partnership allows us to deliver tailored AI and data solutions that help businesses not only keep up but lead in today’s fast-moving digital world.” – Tony Sheehan, Co-Founder
“We’re helping our clients modernize their data infrastructure and deliver real business impact—today and tomorrow.” – Bob Ouellette, Co-Founder