NorthBound Advisory Partners with OpenPhone to Power Smarter Business Communication
New Brunswick, Canada – NorthBound Advisory is excited to announce its new partnership with OpenPhone, the modern business phone system designed to help teams communicate more effectively, serve customers faster, and grow without friction. Through this partnership, NorthBound is expanding its impact across Atlantic Canada—helping businesses become more customer-centric while boosting operational efficiency and return on investment.
OpenPhone brings calls, texts, and contacts into a single, shared workspace, enabling teams to collaborate in real time, reduce missed calls, and ensure every customer interaction is timely and professional. Its intelligent features—like automated call routing, voicemail transcription, and seamless integrations with platforms like HubSpot and Salesforce, make it a powerful tool for scaling businesses.
“We’ve seen firsthand how OpenPhone helps growing businesses simplify their communications and elevate the customer experience,” said Bob Ouellette, Co-Founder of NorthBound Advisory. “Our clients are gaining faster response times, clearer team visibility, and fewer missed opportunities, without adding more tools or complexity to their stack.”
With the recent launch of OpenPhone’s AI assistant, Sona, businesses now have a 24/7 virtual call agent that answers calls, handles frequently asked questions, collects caller information, and provides AI-generated call summaries. Sona allows businesses to stay connected around the clock, improving customer satisfaction while reducing the cost and complexity of live answering services.
“AI is fundamentally reshaping how companies connect with customers,” said Tony Sheehan, Co-Founder of NorthBound Advisory. “With Sona and OpenPhone, we’re helping clients extend their availability, automate follow-ups, and let their teams focus on higher-value work, all while delivering a more consistent and responsive customer experience.”
As an OpenPhone partner, NorthBound Advisory offers tailored implementation and support to ensure businesses get the most out of the platform, from setup and training to advanced integrations and AI strategy.
To learn more about how NorthBound Advisory and OpenPhone can help your business streamline communication, increase customer engagement, and prepare for an AI-powered future, visit www.northboundadvisory.com.